MAG Studio
MAG Studio aims to promote digital culture and become an esports city operator, focusing on esports content production and covering the entire digital sports industry. A key component of NIP Group's esports+ concept, MAG is committed to leveling up event experiences for a broad range of clients.
RESOURCE NETWORK
Pro League Team Resources
With KPL professional team Wuhan eStarPro and LPL professional team NIP belonging to the same Group, we have superior cooperation channels for teams, stars and team home venues.
Wuhan venues
We operate a number of venues on our own and on behalf of the local government, creating a broad range of events for a great variety of clients.
In-depth co-operation in higher education
MAG Studio works closely with Wuhan colleges and universities to provide esports education, producing hundreds of newly graduated commentators, on-screen talent, and event professionals every year.
Tourism & promotion
Through our cooperation with the Wuhan Tourism and Sports Group, we operate a number of tourist attractions including the light shows on the four banks of the Two Rivers and at the Yellow Crane Tower. These can be tailored to fit any client’s promotional needs.
In the Spotlight
Publisher Events
3rd Honor of Kings Grand Finals
In 2021, MAG Studio hosted the Grand Final of the 3rd Glory of Kings National Competition, representing the highest level of competition. The tournament combined Wuhan culture and Jingchu culture in depth, with a number of interactive display areas integrating local elements, the elements of the Nine Phoenix Birds, the elements of the Yue Wang Goujian Sword, and the elements of the National Competition themed beauty displays, giving full play to the comprehensive effect of "esports + culture", and providing an active contribution to the dissemination of traditional culture.
Tourism Events
China Digital Ice and Snow Games
From 2020 to 2023, MAG Studio hosted three sessions of the China Digital Ice and Snow Games, integrating ice and snow with esports, using VR and other scientific and technological means to break through the seasonal and geographical limitations of ice and snow sports, and helping the local government and the Winter Sports Management Centre of the General Administration of Sport (GASM) to realize the innovation of digital esports + traditional sports.